Wednesday, January 13, 2010

Texas Hill Country Wine & Food Festival

The Texas Hill Country Wine & Food Festival is by far one of our longest and most time-consuming projects. Held every year around April, this year will mark the 25th anniversary of the festival.

For the anniversary, Erin revamped the logo to make a more 'commemorative' silver edition, if you will:

We've been concepting since late November / early December and have experimented with a photographic poster campaign, pencil and paper drawings and finally come back around to a more illustrated approach characteristic of Erin's style. Below you'll see a landscape mock-up with the Austin skyline, as well as a few mock-ups in a 'block' concept.

The festival committee chose the block concept (which also included at least six other color combinations), but hasn't come to a solid decision on which color they prefer. Once they do, we'll be off!

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